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The practice of trolling is being redefined by marketers as a disruptive and effective marketing platform that speaks to a
When Watch launched last year, it was seen as Facebook's long-awaited answer to YouTube, but with a platform that was
Walmart has acquired a small virtual reality shop, called Spatialand, to be the centerpiece of VR efforts that the company
Whole Foods new ads are meant to make consumers chuckle, and relate to the shoppers depicted in the spots. There's
Not only is the first time Wendy's has directly called out a competitor in its TV advertising, the brand is
Measuring the success and determining the ROI of influencer marketing campaigns have been major challenges for marketers, but investment in
In a Q&A with Marketing Dive, Eric Reynolds dishes on why he's bullish on a number of digital technology areas
CEO Mark Zuckerberg used the conference call with analysts to impress upon the business community how serious it is about
For Former Design Ethicist at Google and founder of the non-profit Time Well Spent Tristan Harris has been making the
In September 2007, 75 students walked into a classroom at Stanford. Ten weeks later, they had collectively amassed 16 million
Hey this is sort of cool: Eastman Kodak Co. is planning to set up an online database for image rights management, run
Updated | A Tesla Model S travelling at 65 mph in autopilot mode has crashed into a parked fire truck on a
Gatorade sales have been struggling due to a consumer preference for water and a move away from sugary drinks. A
The 1994 trade deal helped it become a household name in America, but there is concern if the U.S. withdraws
Light beer, long the brunt of jokes, has taken over. It seems that the trend toward healthier eating and drinking has
  Coca-Cola aims to recycle 100% of its packaging by 2030 | Waste Dive January has been a big month
With its first Super Bowl ad, Pringles is going big as it expands its "Flavor Stacking" campaign with a celebrity appearance
  Health systems wade into drug manufacturing with eye on reducing shortages | Healthcare Dive With hospitals entering pharma territory, the
When it comes to a complicated past or poor decision-making in time of crisis or emergencies, it is becoming increasingly clear
Facebook says it is intensifying its efforts to control scams and fake news by taking a harder line on "cloaking,"