What Super Bowl Trolling Teaches Us About MarketingThe practice of trolling is being redefined by marketers as a disruptive and effective marketing platform that speaks to a Read more.advertising marketing Social Media Sports Marketing February 7, 2018CNBC: Facebook will open Watch to more creators, ramping up YouTube rivalryWhen Watch launched last year, it was seen as Facebook’s long-awaited answer to YouTube, but with a platform that was Read more.Facebook Social Media YouTube February 7, 2018Walmart has acquired a virtual reality startup as part of its tech makeoverWalmart has acquired a small virtual reality shop, called Spatialand, to be the centerpiece of VR efforts that the company Read more.Uncategorized February 6, 2018Whole Foods launches first ad campaign under AmazonWhole Foods new ads are meant to make consumers chuckle, and relate to the shoppers depicted in the spots. There’s Read more.advertising grocery marketing February 6, 2018Wendy’s jabs competitor’s flash-frozen patties in Super Bowl adNot only is the first time Wendy’s has directly called out a competitor in its TV advertising, the brand is Read more.advertising marketing February 6, 2018Why Nike, Mars and others are taking influencer marketing in-houseMeasuring the success and determining the ROI of influencer marketing campaigns have been major challenges for marketers, but investment in Read more.advertising marketing online advertising Online Advertising Social Media February 4, 2018Clorox CMO: Voice and e-commerce will grow faster than marketers expectIn a Q&A with Marketing Dive, Eric Reynolds dishes on why he’s bullish on a number of digital technology areas Read more.advertising Consumer Goods Marketing grocery marketing online advertising Tech Voice Marketing February 4, 2018Facebook ads cost 43% more in Q4 as users spent less time on siteCEO Mark Zuckerberg used the conference call with analysts to impress upon the business community how serious it is about Read more.advertising Facebook marketing online advertising Social Media February 4, 2018Change Your Screen to Grayscale to Combat Phone AddictionFor Former Design Ethicist at Google and founder of the non-profit Time Well Spent Tristan Harris has been making the Read more.marketing Social Tech Technology and Family February 4, 2018Addicted to your Smartphone? This Formula is WhyIn September 2007, 75 students walked into a classroom at Stanford. Ten weeks later, they had collectively amassed 16 million Read more.Facebook Gaming marketing Online Advertising Social Media Tech Technology and Family YouTube February 4, 2018Good Luck Spending Your KodakCoins – BloombergHey this is sort of cool: Eastman Kodak Co. is planning to set up an online database for image rights management, run Read more.Banking Blockchain e-Commerce Tech January 29, 2018Semi-Autonomous Tesla Crashes Into Parked Fire Truck on California FreewayUpdated | A Tesla Model S travelling at 65 mph in autopilot mode has crashed into a parked fire truck on a Read more.Automotive Tech Transportation January 29, 2018Gatorade is in need of some refreshmentGatorade sales have been struggling due to a consumer preference for water and a move away from sugary drinks. A Read more.beverage food grocery marketing Sports Marketing January 24, 2018As NAFTA negotiations continue, the outcome could have a big impact on the tiny avocadoThe 1994 trade deal helped it become a household name in America, but there is concern if the U.S. withdraws Read more.Ag Agricultural Imports food grocery January 24, 2018Light beers dominate as Budweiser slips to fourth placeLight beer, long the brunt of jokes, has taken over. It seems that the trend toward healthier eating and drinking has Read more.beverage food grocery January 19, 2018 Coca-Cola aims to recycle 100% of its packaging by 2030 | Waste Dive January has been a big month Read more.business marketing Waste and Recycling January 19, 2018With its first Super Bowl ad, Pringles is going big as it expands its “Flavor Stacking” campaign with a celebrity appearance Read more.advertising marketing Sports Marketing January 19, 2018Health systems wade into drug manufacturing with eye on reducing shortages Health systems wade into drug manufacturing with eye on reducing shortages | Healthcare Dive With hospitals entering pharma territory, the Read more.business Drugs Health Care January 19, 2018How a president’s past scandal shows leaders ought to prepare to confront controversyWhen it comes to a complicated past or poor decision-making in time of crisis or emergencies, it is becoming increasingly clear Read more.education January 19, 2018Facebook Uses AI to Stop Spammers From Cloaking Their TracksFacebook says it is intensifying its efforts to control scams and fake news by taking a harder line on “cloaking,” Read more.Facebook marketing Social Media January 10, 20181 2 3 4 Next »