June 18, 2021

Christopher vanOosterhout

eBusiness, Marketing, Social Media, SEO, SEM, Privacy & Data Consulting and Speaking

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  • Many consumers don't know what 'Best If Used By' and 'Use By' dates mean, study finds | Food Dive
  • Explaining the terms in words and pictures did help build understanding, according to the report in The Journal of Nutrition Education and Behavior, but more may be needed to make the labels useful.
  • "Can I Get an Aha?" finds Coke banking on its marketing prowess to drive sales and grow its customer base in the competitive sparkling water market.
  • Marketing news, voices and jobs for industry professionals. Optimized for your mobile phone.

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